Creative Concepts, Forecasting Methods, and Analytical Instruments

Teil von English series:
- Digital Darwinism
- Digital Business Leadership
- Toolbox for Marketing and Management
- Understanding Artificial Intelligence
- Online Marketing (English Edition)
In this book you find all the relevant tools for managers. It starts with a very interesting introduction of how to develop convincing presentations. Then all the important tools are presented: from SWOT to different canvas concepts, the 3 horizons model, forecast techniques, methods of agile management, budgeting concepts and instruments to master the change process. The book deserves to have to top place on every managers´ desk!
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